Avatar: The Way of Water may have fallen just short of original predictions on its opening weekend, but it has been reported that more than half of the movie’s takings have come from 3D sales. While many films have struggled to deliver any kind of fully immersive 3D experience since the original Avatar in 2009, Avatar: The Way of Water has seen James Cameron seemingly have lightning strike twice and revived the 3D format in a big way.
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